Case IH Virtual Experience
- My Role: Digital Producer
- Project Type: Web Application
- Project Components: UI/UX Design, Web Development, CGI, Graphic Design, Copywriting, & Analytics
The COVID-19 pandemic made it vital for Case IH to find an alternative method of reaching its customers due to the absence of live events. I digitally produced the Case IH Virtual Experience website that immersed customers in 360° panoramic environments featuring multiple layers of interactivity online. Customers visited the Case IH VX website to perform virtual walkarounds of farming tractors & implements, virtually step inside of tractor cabs, explore custom content, watch live stream special media events, enter sweepstakes contests, & more. The website was the nexus that connected customers with Case IH, fostering interaction & building long-term brand awareness.
Case IH Virtual Experience
- My Role: Digital Producer
- Project Type: Web Application
- Project Components: UI/UX Design, Web Development, CGI, Graphic Design, Copywriting, & Analytics
The COVID-19 pandemic made it vital for Case IH to find an alternative method of reaching its customers due to the absence of live events. I digitally produced the Case IH Virtual Experience website that immersed customers in 360° panoramic environments featuring multiple layers of interactivity online. Customers visited the Case IH VX website to perform virtual walkarounds of farming tractors & implements, virtually step inside of tractor cabs, explore custom content, watch live stream special media events, enter sweepstakes contests, & more. The website was the nexus that connected customers with Case IH, fostering interaction & building long-term brand awareness.